How a Branded AI Photo Booth Welcomed University of Miami Students

Welcoming incoming university students is an opportunity to create excitement, build community, and give students an early connection to their new school.

During a series of July send-off celebrations, MC2 Photo Booth helped the University of Miami create an interactive experience for its incoming students. Across three event dates, students enjoyed customized magazine and AI photo booth experiences designed around the university’s branding.

The result was a busy, engaging photo activation that gave students an opportunity to celebrate, connect with one another, and leave with personalized printed keepsakes.

Creating a Branded Experience for Incoming Students

The objective was to give incoming students a fun and memorable experience as they prepared to begin their journey at the University of Miami.

Rather than offering a generic photo booth, MC2 created experiences that incorporated the university’s logo and visual identity. This helped the activation feel like a natural part of the celebration.

The experience was delivered across three separate events over several weeks.

The University of Miami Magazine Photo Booth

The first part of the activation featured MC2’s magazine photo booth.

The booth was customized with University of Miami branding, creating the appearance that students were stepping inside their own magazine cover. Students could pose individually or with friends and create a personalized keepsake connected to this important milestone.

The large, branded setup also served as a visual photo opportunity within the event space. It attracted attention, encouraged participation, and gave students a natural place to gather.

Adding an AI Photo Experience

For the final two events, MC2 added a customized AI photo experience.

The AI experience used creative concepts developed around the University of Miami’s logo and brand guidelines. Students could take individual or group photos and see them transformed into unique images.

One of the strongest parts of the experience was personalization. Guests loved that the images were imaginative while still looking like them. The technology enhanced their photos without removing the personal connection that makes a keepsake meaningful.

An MC2 team member shown in the University of Miami “Operation: Cane Bound” AI experience.

AI Group Photos Made the Experience Social

The AI experience was not limited to individual portraits. Students could participate with friends and create transformed group photos together.

This made the activation more social and helped new students share the experience with others who were preparing for the same transition.

Strong Student Participation Throughout the Events

The booths remained busy, with students taking photos and producing prints throughout the celebrations.

Guests described the AI experience as cool, creative, and unique. They especially appreciated seeing recognizable versions of themselves inside an imaginative, university-branded result.

The photo activation became one of the highlights of the celebrations because it combined entertainment, personalization, school spirit, and a physical keepsake.

Why Branded Photo Experiences Work for University Events

A branded photo experience can support several important goals for a college or university:

• Encourage students to participate and interact

• Create excitement around the university experience

• Reinforce school branding and visual identity

• Give students content they can share

• Provide a printed keepsake from an important milestone

• Create natural opportunities for individual and group engagement

The best results happen when the technology, visual design, and guest experience all support the purpose of the event.

Planning a Photo Experience for a University Event?

MC2 Photo Booth creates customized magazine booths, AI photo experiences, and branded activations for universities, corporate events, and special celebrations.

Whether you are planning an incoming-student event, orientation program, alumni celebration, campus activation, or graduation experience, we can build a photo experience around your organization’s goals and brand.

Contact MC2 Photo Booth to discuss a customized experience for your next event.